Marseille is full of talented content creators who share their passion for gastronomy, lifestyle, family, and local culture. These Marseille influencers have built engaged communities by highlighting the authenticity of the Phocaean city and its Mediterranean art of living. Whether you are looking for restaurant recommendations, parenting advice, or fashion and tech inspiration, here is our selection of the 12 Marseille influencers you absolutely must follow
1 – Sabrina Veretout
Number of followers on TikTok: 1.9 million
Number of followers on Instagram: 269k
@sabrina_veretout is a Marseille-based creator who shares her daily life as a mother of three with a lot of humor and sincerity. Her content blends family life, lifestyle, and hair care, with authentic videos, tender moments, and collaborations that show real family life without any fuss.
We admit, with her husband’s transfer to Qatar, she is no longer in Marseille all the time.
2 – Liane
Number of followers on Instagram: 112k
Number of followers on TikTok: around 115.5k
@liane.comme.tarzan is a Marseille-based creator passionate about street food and gastronomy. She shares her best addresses in Marseille and Aix-en-Provence, with tasting videos and culinary discoveries that make you want to explore the region’s restaurants and food spots.
3 – Louise Chabat
Number of followers on Instagram: 186k
@louisechabat is a mom influencer based in Marseille, and a psychotherapist by training. She posts photos and videos of her family life and shares her thoughts on parenting, well-being, and mental health, with a tone that is vulnerable, caring, and highly engaging.
4 – Loélie Casano
Number of followers on Instagram: 251k
Number of followers on TikTok: 681k
@loeliecasano is a Marseille-based creator who blends motherhood, photography, and lifestyle. She shares photo shoots, special moments with her daughter, and fashion and maternity selections, creating a very gentle and inspiring universe for family, wedding, or baby brands.
5 – Robin & Jehanne
Number of followers on Instagram : 6k
@weare.roje is a Marseille-based couple who highlights travel, gastronomy, and hospitality. Their videos and photos tell stories of experiences in favorite hotels, restaurants, and destinations, with a polished aesthetic ideal for tourism, food, and high-end venues.
It is not the most followed account, but they are authentic. And that is very important when building an influencer strategy.
6 – Amy Plant
Number of followers on Instagram: 74.8k
Number of followers on YouTube: 241k
@iciamyplant decodes the world of tech and AI with humor and educational value. She shows how to code, clone a voice, or use facial recognition, while sharing her lifestyle and running challenges, making her an inspiring creator for tech and sports brands.
7 – Kyria Nichelatti
Number of followers on Instagram: 586k
Number of followers on TikTok: 879.4k
@nichelattikyria is a Marseille-based creator who offers simple and delicious recipes, as well as lifestyle content. Her accessible cooking videos and authentic tone make her a great partner for food brands and everyday products.
8 – Lolo (Bouffe2Lolo)
Number of followers on Instagram: 122k
Number of followers on YouTube: 156k
@food2lolo is a food creator specializing in restaurant reviews in Marseille, Paris, and during his travels. He shares detailed videos of his experiences, with honest reviews and recommendations, making him a key profile for dining establishments and food brands.
9 – Sandra
Number of followers on Instagram: 24.9k
@sandrar.marseille is a photographer and content creator based in Marseille. She showcases her photo/video work and offers her services to brands, while occasionally sharing beautiful Marseille landscapes, positioning her as an ideal partner for high-quality visual content.
10 – Bertille
Number of followers on Instagram: 27.7k
Number of followers on TikTok: 24.8k
@bertilledetrebons is a Marseille-based creator who shares her lifestyle, fashion, and well-being. With authentic videos about her daily life and style and wellness tips, she inspires her community and completes her universe with content on YouTube.
11 – Manon CamiZuli
Number of followers on Instagram: around 217k
Number of followers on TikTok: 82.2k
@manoncamizuli is a lifestyle and travel content creator, mother of Meylie, currently based in Bali. Originally from Marseille, she shares her daily life as an expat mom, her adventures in Asia, and her collaborations with brands, with an authentic and inspiring tone for her community.
12 – Carla Moreau
Number of followers on Instagram: around 3.2 million
@carlamoreau_____ is a Marseille-based influencer from reality TV (Les Marseillais), who has become a major figure in lifestyle and parenting. She shares her life as a mom, her looks, and her entrepreneurial projects, including her beauty salon Mon Caprice 2.0 in Marseille, and is among the most followed French influencers.
Why collaborate with a Marseille influencer?
Collaborating with a Marseille influencer allows you to reach a qualified local audience, already familiar with the region’s codes, references, and locations. Geographical anchoring strengthens trust and message recall for both local businesses and national brands. Marseille offers a unique blend of popular culture, tourism, and entrepreneurial dynamism, ideal for creating authentic and high-performing campaigns, particularly in food, lifestyle, tourism, and services.
Local influence, a powerful lever for brands
A creator who is well-identified in their territory benefits from immediate credibility, as they share their community’s daily life and best addresses. This is particularly powerful for dining, tourism, real estate, beauty, sports, and local services, where local recommendations make all the difference.
Marseille, creative hub of the South of France
Marseille is attracting more and more creators thanks to its climate, maritime landscapes, strong identity, and still-competitive cost of living. Between the sea, calanques, urban culture, sporting events, and a booming culinary scene, the city offers an ideal visual and narrative playground for producing varied and inspiring content.
Engaged and authentic communities
Marseille influencers cultivate a close relationship with their followers, using a direct, familiar, and unfiltered tone that fosters trust. This authenticity often translates into engagement rates higher than national averages, with more comments, shares, and point-of-sale visits during well-targeted local activations.
Midnight, your influencer agency
Midnight is an influencer agency specializing in the Marseille ecosystem, with an in-depth knowledge of the region’s neighborhoods, audiences, and most relevant creators. Thanks to its local network of influencers, the agency has already run several successful campaigns for restaurants, lifestyle brands, and services in the region. Midnight handles the entire process: profile identification, negotiation, content management, performance tracking, and detailed reporting, for end-to-end support.
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